Small Business Diva

November 26, 2008

Winning Ways With Competitions

Filed under: Marketing Tips,Small Business,Work from Home — smallbusinessdiva @ 9:15 pm

While reading the Poss Bloss blog just now I came across the Winners Are Grinners post where the winners of three competitions are announced.

Competitions can be a great way of attracting new customers or subscribers, as well as a way for potential customers to sample some of your products or services. Plus they can be a fantastic way to promote your business.

If you choose to run a competition, spread the word far and wide. You can promote the competition on other web sites and blogs, in newsletters, in flyers… there are even numerous web sites that are solely for the promotion of competitions. If you have valuable prizes or some unique aspect to your competition it’s also worthwhile sending a media release to relevant media outlets.

Just a final note… if you are running a competition of any type, please check the regulations specific to your state as permits or approvals may be required.


April 28, 2008

Getting Crafty

Filed under: Marketing Tips,Small Business — smallbusinessdiva @ 3:27 pm
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On Jenni’s Papercraft Designs blog today she shared with us info on a great site for those who enjoy craft activities – Living Creatively.

This is a fantastic site for those who enjoy craft (I enjoy thinking about it, but whatever I make never ends up looking as good as it did in my head! I think I’ll stick to writing).

What particularly caught my attention about this site is their innovative way of encouraging other sites to link to them. In addition to some great competitions, anyone who links to them goes into a draw to win an advertising package worth $5,000AUD! How good is that?

If you’re into craft, that’s got to be worth checking out. For everyone else, could you use a competition to encourage visitors or links to your site?

Here’s to your success in business,


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